17 Best Google Chrome Extensions for SEO


17 Best Google Chrome Extensions for SEO

The Google Chrome web store offers a variety of different SEO tools that can help you with your SEO efforts with just one click.

In this article, we’ll share 17 of the best SEO Chrome extensions you need to add to your web browser right away.

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Top 17 Google Chrome Extensions for SEO

1. GrowthBar

GrowthBar Chrome Extension for SEO

GrowthBar is the #1 tool for SEO research. GrowthBar is a simple chrome extension that gives you instant access to critical SEO data points about any website and unlocks the growth channels and keywords that are working for them.

You can do SEO and keyword research from the comfort of your Google browser as the tool allows you to explore any website’s best performing keywords, keyword ranking difficulty score, domain authority, backlink data, page word count, Facebook ads, and more. Just type in a search query on Google and GrowthBar instantly provides you with a treasure trove of SEO insights and metrics to help improve your search rankings.

GrowthBar is the most complete SEO tool and it is 100% free to try.

Get GrowthBar for Chrome

2. BuzzSumo Extension

12 of the Best Chrome Extensions for SEO - Buzzsumo Chrome Extension

Buzzsumo is a popular content marketing tool which allows you to search for the most popular/shared content online for any given topic.

Buzzsumo’s Chrome extension provides you insight into how a particular content piece is performing without leaving your web browser. It allows you to see the engagement metrics and backlinks it has generated online.

To view these stats, just click on the extension icon to see metrics such as the number of social shares and backlinks that post has.

12 of the Best Chrome Extensions for SEO - Buzzsumo

You can also use the Buzzsumo extension to see how your competitors’ content is performing and create content that is more shareable.

Get BuzzSumo Extension for Chrome

3. MozBar

13 of the Best Chrome Extensions for SEO - MozBar

MozBar is an SEO Chrome extension by Moz that allows you to get instant SEO insights about different websites or search engine result pages (SERPs) without leaving your web browser.

Along with various backlink metrics, you can also see a website’s domain authority and page authority from this extension. Providing invaluable data and stats, the MozBar Chrome extension is a must-have for all SEOs.

Get MozBar for Chrome

4. vidIQ Vision for YouTube

VidIQ YouTube SEO

vidIQ is one of the leading YouTube SEO tools on the market. If you’d like your videos to rank well on YouTube and generate more views and subscribers, then you need vidIQ’s Chrome extension by your side.

vidIQ goes beyond YouTube Analytics to provide you insights on how to get more views and subscribers on YouTube. vidIQ lets you perform a channel audit to show you what’s working with your content and the areas where you need to make improvements. You can also get insights into what your competitors are doing to rank high and generate more views on YouTube.

While vidIQ’s free Chrome extension is packed with features such as Channel Audit, vidIQ Score, and vidIQ Competitors Tool, you can unlock premium features and higher limits by upgrading to one of their paid plans. Click here to check out their existing pricing plans.

Get vidIQ Vision Chrome Extension

Exclusive Offer: Get 1-month free access to all vidIQ tools. Use promo code 99SIGNALS1M on checkout to activate. Click here for more details.

5. Page Analytics by Google

13 Best SEO Chrome Extensions - Page Analytics by Google

Google’s Page analytics extension is a great tool to understand how your customers are interacting with your website.

The tool gives you useful data like where your users click and the number of active visitors your website has in real time.

It also shows your usual Google Analytics metrics like Pageviews, Unique Pageviews, Average time on page and Bounce Rate. A must have extension if you rely on Google Analytics for traffic stats.

Get Page Analytics for Chrome

6. SEOquake

12 Best SEO Chrome Extensions - SEO Quake

SEOquake is a Chrome extension by SEMrush which shows important metrics such as Alexa Rank, Google Index, Bing Index, and more.

The results show varied info about the pages in SERPs including info on backlinks, whois info, traffic info, number of pages indexed, domain age, and Alexa rank.

Get SEOquake for Chrome

7. Mangools SEO Extension

Mangools SEO Extension

Mangools SEO Extension is a powerful way to perform a quick SEO analysis which includes authority and trend metrics, backlink analysis, key on-page SEO data, and rank tracking.

You will basically get the essential data from their popular SEO tools package (which includes KWFinder, SERPChecker, LinkMiner, and more) right in your browser with the ability to use the tools anytime for an in-depth analysis.

The extension has smart context menu integrations and advanced features that are available directly in Google SERP such as localized results and shortcuts to analyze backlinks and the URL profile.

Get Mangools SEO Extension for Chrome

Side note: To learn more about Mangools, check out our in-depth review of KWFinder.

8. Serpstat Plugin

Serpstat Chrome Plugin

Serpstat is an all-in-one SEO platform for keyword research, rank tracking, backlink analysis, site audit, and comprehensive competitor analysis.

Serpstat also provides a free extension that makes website analysis accessible in one click. The extension has three sections: On-page SEO parameters, Page analysis, and Domain analysis. There you’ll find data on your domain visibility, traffic, top 10 keywords your site ranks for, meta tags, and even more.

Some reports don’t require registration. All you need is to install the plugin in your browser and start the site analysis. With API token, free users can make up to 100 requests per day and 1 request every 5 seconds.

Get Serpstat Plugin for Chrome

Side note: Check out our Serpstat review to learn more about Serpstat and all its key features.

9. Ninja Outreach Lite

Ninja Outreach Lite - Best Google Chrome Extensions for SEO

Ninja Outreach is a powerful blogger outreach and prospecting tool and its Chrome extension is a ‘lite’ version of the tool which you can use to extract extremely useful website data.

The information available through the tool includes full name, location, social media follower counts, email address, Alexa rank, backlinks, page authority, domain authority and more. It also adds powerful prospecting and outreach capabilities to your web browser.

The tools also displays links to key pages within a website such as contact, about, resources, reviews, infographics, etc., and provides email outreach templates which you can use from the extension itself.

Get Ninja Outreach Lite for Chrome

10. LinkMiner

12 of the Best Chrome Extensions for SEO - LinkMiner

Broken link building is one of the most effective ways to build backlinks for your site. However, it’s also time consuming and without the help of proper tools, it can be an unrewarding task. Which is why you need to use a tool like LinkMiner to help you in this endeavor.

LinkMiner shows you backlink info and social data for any link on a page and export those links from a page onto a CSV file.

You can also use LinkMiner to find out how many total or external links are on the webpage you’re viewing.

Get LinkMiner for Chrome

11. FindThatLead

FTL Chrome Extension

One of the most effective techniques to generate contextual backlinks is via blogger outreach. That said, it’s not easy. Even after you’ve identified the bloggers and influencers in your niche you’d like to reach out to, you may not have their emails to start your outreach. FindThatLead’s Chrome extension saves you the trouble by finding the right emails on any website or LinkedIn profile.

Not just that, but with FindThatLead’s verification process, you’ll know if the email generated is correct. It’s a must-have tool if you’re planning on sending outreach emails.

Get FindThatLead for Chrome

12. WooRank Chrome Extension

WooRank Chrome Extension

SEO & Website Analysis is a Chrome extension by WooRank which provides an in-depth SEO report for any given website.

When you click on the WooRank extension icon, the tool opens a right menu with an SEO analysis of the website covering stats such as traffic estimations, traffic rank, adwords traffic, etc.

It also provides on page and off page data such as title, meta description, meta keywords, headings, text/HTML ratio, internal and external links, anchor text, etc.

Get WooRank Extension for Chrome

13. Google Analytics URL Builder

Google Analytics URL Builder Chrome

Google Analytics is an extremely powerful tool to track your website traffic.

The URL Builder extension is a useful add-on to quickly tag the URLs that you want to be tracked in your Google Analytics campaigns.

To use this extension, click on the URL Builder icon which looks like a shopping cart. The tool will then automatically capture the current URL of the page. You will then need to complete a form including fields like the source, medium, campaign, etc.

Once you’ve filled the form, the tool will autogenerate the final URL. You can then share this new tagged link through your social media accounts and track them independently using Google Analytics.

Get Google Analytics URL Builder for Chrome

14. Redirect Path

12 of the Best Chrome Extensions for SEO - Redirect Path

Redirects are an important part of SEO. Redirect Path will show you all the redirects from the URL you entered to your final URL

The extension flags up 301, 302, 404 and 500 HTTP Status Codes as well as client side redirects like Meta and Javascript redirects, bringing potential issues that may not otherwise be seen.

The plugin also displays other HTTP Headers (such as server types and caching headers) and the server IP Address at the click of a button.

Get Redirect Path for Chrome

15. Link Grabber

12 Best SEO Chrome Extensions - Link Grabber

Link Grabber allows you to extracts links from a webpage and display them in another tab. You can also automatically block links from a configurable list of domains.

These links are clickable, and you can also copy/paste them onto a spreadsheet.

Get Link Grabber for Chrome

16. Page Load Time

13 Best SEO Chrome Extensions - Page Load Time

Site speed is an important SEO factor which influences your site’s rankings. If your visitors can’t load a page quickly, more often than not, they’ll leave.

Page Load Time measures the loading time of a particular webpage and displays it in the toolbar.

You can see if any redirects are taking too long to load or if your server response time is too long. You can then use data obtained from this extension to speed up your site’s loading time.

Get Page Load Time for Chrome

17. Bit.ly

12 of the Best SEO Chrome Extensions - Bitly

There are tons of URL shorteners out there, but Bit.ly is arguably the best among them.

The Bit.ly extension allows you to shorten URLs quickly, and even lets you track stats such as the number of clicks a link got.

When you click on this extension icon, it will automatically give you a shortened URL to use which you can then share directly from the popup window.

Get Bit.ly Extension for Chrome

Summary & Infographic

By now, your web browser must be loaded with extensions to make SEO easier on a day-to-day basis. Test these SEO Chrome extensions out and see how much value they are adding to your SEO efforts.

If you’re a Firefox user, check out these 10 best Firefox extensions for SEO.

Here’s an infographic on Google Chrome SEO Extensions. Please feel free to share it on Pinterest, Tumblr, and Twitter.

(Note: This infographic was designed and published before the inclusion of Mangools SEO Extension and Serpstat Plugin in the list.)

12 Best Google Chrome Extensions for SEO [Infographic]

What’s your favorite Google Chrome SEO extension? Let us know in the comments below.

Side note: If you’re looking to boost your social presence, check out these 15 Google Chrome extensions for social media marketing.

And if you found this article useful, please share it on Twitter by clicking on the link below.

Editor’s Note: This article was first published on Jan 19, 2017 and has been updated regularly since then for relevance and comprehensiveness.

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17 Best Google Chrome Extensions for SEO
Sandeep Mallya is the Founder & CEO of Startup Cafe Digital, an award-winning digital marketing agency in Bangalore, India. He is an active member of the startup community, having worked with several early-stage startups and accelerators. 99signals is Sandeep's online marketing blog. The blog currently features 200+ in-depth articles, how-to guides, and hacks on a wide range of online marketing topics such as SEO, social media marketing, content marketing, blogging, and more.


  1. This is an awesome list – So many great tools mentioned. I have used many of these some of my present favorites are Mozbar and Ninja-Outreach. I just recently signed up for Ninja outreach and it really useful tool for Outreach. Have you tried checkmylinks chrome extension to check broken links of a website.

  2. Thanks a lot, Sandeep for sharing all important chrome extensions for SEOs.

    From this list, I use MozBar, SEOquake, & Bit.ly and I would like to suggest a few more like – Buffer, Built with, Keyword Everywhere, and Grammarly

  3. Hey Sandeep,
    thanks a lot for this article. I learned of a few useful extensions I didn’t know about, especially BuzzSumo’s page analyzer which I’m going to install right away.
    As for those you mentioned and that I already use- Mozbar rocks!
    It’s indispensable to me:)
    Thanks again:)

  4. Great list Sandeep, but I’d also add Nightwatch Search Simulator to the list. It’s free and helps to simulate unbiased search queries, I can’t imagine a better tool for competitors’ rankings tracking!

  5. Hi, Sandeep
    This is really a useful article but I think you have missed Grammarly chrome extension.
    It’s also very useful for Bloggers.

  6. This is an awesome list – So many great tools mentioned. I have used many of these some of my present favorites are Mozbar and Ninja-Outreach. I just recently signed up for Ninja outreach and it really useful tool for Outreach. Have you tried checkmylinks chrome extension to check broken links of a website.


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