Home Social Media Marketing

Social Media Marketing

The Ultimate Guide to Google Tag Manager (2018)

The Ultimate Guide to Google Tag Manager (2018)

Wondering how to make the best use of Google Tag Manager to track traffic and conversions on your website? We've got you covered. In this article, you'll learn everything you need to know about Google Tag Manager. We'll also provide step-by-step tutorials for creating two of the most essential tags in Google Tag Manager: Google Analytics and Facebook Pixel.
10 Best YouTube Channels for Entrepreneurs

10 Best YouTube Channels for Entrepreneurs

Ever since its launch in 2005, YouTube has been a great source for entertainment and education on just about every topic. Entrepreneurship is no exception. Regardless of where you are in your entrepreneurial journey, you're sure to find something of value in the YouTube channels featured in this article.
9 Best Social Media Scheduling Tools

9 Best Social Media Scheduling Tools That’ll Help You Save Time

Social media is evolving at a rapid pace and it can be daunting for marketers and entrepreneurs alike to keep pace. This is where social media scheduling tools can help you publish content on a consistent basis and save precious time that you can then devote to more important tasks.
9 Tips to Increase Your Engagement Rate on Instagram

9 Tips to Increase Your Engagement Rate on Instagram

1 billion people are active on Instagram every month. But the question is: how do you increase your engagement rate on the platform? Here are a few tips!
Instagram IGTV: The Ultimate Guide for Marketers

Instagram IGTV: The Ultimate Guide for Marketers

On June 20, Instagram made two big announcements: the first announcement was that the app had reached a milestone of one billion users (a huge achievement considering the platform was launched as a simple photo-sharing app less than a decade ago). And the second, far more important announcement was the unveiling of IGTV (abbreviation of Instagram TV), a new complementary app/feature for watching long-form, vertical videos on Instagram.
8 Best Chatbot Platform Tools to Build Chatbots for Your Business

8 Best Chatbot Platform Tools to Build Chatbots for Your Business

Chatbots are all the rage these days, thanks to massive advancement in artificial intelligence (AI) and natural language processing (NLP). They are being increasingly used by businesses of all sizes to interact with their prospective and existing customers, not just in the area of customer support, but also in sales and marketing...
25 Best Marketing Subreddits (That You Should Join Today)

25 Best Marketing Subreddits (That You Should Join Today)

Reddit is a powerful social network to connect with like-minded people, discuss ideas and views, and of course, share amazing content that the community finds useful. Launched in June 2005, Reddit has over 230 million unique users and gets close to 8 billion page views in a month.
The Increasing Influence of Dark Social (What Marketers Need to Know)

The Increasing Influence of Dark Social (What Marketers Need to Know)

Dark social is a concept that you can no longer ignore. In this article, we'll explain what dark social is, its increasing influence on content sharing and web traffic, and finally, reveal a simple method in which to track website traffic from the most common dark social sources...
Facebook Groups - Marketing Guide

How to Use Facebook Groups for Business: The Complete Guide

Do you have a Facebook group for your business? If not, do not wait further to leverage the power of the largest social media network in the world...
How to Get Your Facebook Page Verified: A Step-by-Step Guide

How to Get Your Facebook Page Verified: A Step-by-Step Guide

Getting your Facebook page verified is a great way to establish trust and credibility. The verified badge shows your audience that your business is authentic and also helps it rank higher in search engine result pages (SERPs)...
10 Best Snapchat Accounts to Follow for Marketing Inspiration

10 Best Snapchat Accounts to Follow for Marketing Inspiration

When Snapchat was first launched in 2011, it was mostly targeted towards teens. But over the past few years, Snapchat has evolved into a powerful business app, offering a lot of opportunities for brands and marketers to reach out to a unique set of audience.
Best Times to Post on Social Media: The Complete Guide

Best Times to Post on Social Media [Infographic]

What are the best times to post on social media? The science of social timing is key to getting more traffic and engagement. Here's what you need to know!
How to Advertise on Snapchat: A Detailed Guide to Snapchat Advertising

How to Advertise on Snapchat: A Detailed Guide to Snapchat Advertising

With 166 million active users who, on average, open the app over 18 times a day, Snapchat has a highly engaged user base which is largely untapped by marketers. In this guide to Snapchat advertising, you'll learn how to advertise on Snapchat and create your first Snap ad using Snapchat Ad Manager.
iPhone Apps for Marketing Professionals

19 Best iPhone Apps for Marketing Professionals to Create Epic Content

Want to create epic content from your iPhone? Here's a list of 19 amazingly useful iPhone apps for marketing professionals to create high-quality content.
How to Add Links to Your Instagram Stories to Drive Traffic and Sales

How to Add Links to Your Instagram Stories to Drive Traffic and Sales

With 700 million monthly active users, Instagram has twice as many users as Twitter. One of the main reasons behind this phenomenal growth in users has been the launch of Instagram Stories which now has 200 million daily active users, surpassing Snapchat's 161 million daily active users.
How to Increase Organic Reach on Instagram (Without Spending on Ads)

6 Simple Tactics to Increase Your Organic Reach on Instagram (Without Spending a Penny...

Instagram is now a community of 700 million users, with the last 100 million users joining faster than ever. With millions of Instagrammers posting content every day, Instagram has started sorting posts on users' feed with an algorithm. In this article, we'll share 6 simple tactics to increase your organic reach on Instagram.
Instagram for Business: 15 Best Instagram Apps for Marketers

Best Apps for Instagram: Top 15 Instagram Marketing Apps

With over 5 million businesses using Instagram, it goes without saying that marketers need to think of new, innovative ways to differentiate themselves from the rest of the crowd. Luckily, there are apps to make life easier for marketers. To save you time, we have made a list of 15 best apps which marketers can use to grow their presence on Instagram.
Get ahead of the competition. Share captivating snaps that will leave your fans in awe. Discover 6 amazing ways to stand out on Snapchat.

Snapchat’s Hidden Treasures – 6 Amazingly Successful Ways to Stand Out on Snapchat

Get ahead of the competition. Share captivating snaps that will leave your fans in awe. Discover 6 amazing ways to stand out on Snapchat.
How to Create Shareable Content: 7 Proven Tactics - How do you make sure your content gets tons of social media shares every time you hit publish? Here are 7 tactics to create incredibly shareable content.

7 Proven Tactics to Create Shareable Content

Picture this scenario. You've worked incredibly hard to create an in-depth article for your blog. You're really proud of your work. This really is your...
5 Social Media Goals to Set For Your Business (And How to Track Them)

5 Social Media Goals to Set For Your Business (And How to Track Them)

Setting goals and targets for your business and measuring them is key to effective social media marketing. Without specific goals and targets, it's hard to understand how well your social media strategy is performing. In this article, we'll share 5 social media goals which you can set for your business to achieve great success in social media. For each of these goals, we'll also reveal which metrics to track and share how to measure the results.
Twitter Tips for Beginners: 14 Twitter Tips to Help You Tweet Like a Pro

Twitter Tips for Beginners: 14 Twitter Tips to Help You Tweet Like a Pro

In recent years, Twitter has become a very popular platform to share thoughts, reactions, feelings, practically anything you want to share to the world. On average, there are about 6000 tweets generated every second. You read that right, every second.
25 Best Twitter Chats for Marketers

25 Best Twitter Chats for Marketers

Twitter chats are great engagement tools on social media. With your participation in each Twitter chat, you have an opportunity to learn new things, get noticed by top marketing influencers, and grow your followers. But keeping a track of all the Twitter chats out there is a difficult task. In this article, we’ve listed 25 of the best Twitter chats for marketers. If you've never participated in a Twitter chat before, don't worry! Read our tips below to understand the basics of Twitter chats.
Best Brands on Instagram - Headspace

10 of the Best Brands on Instagram You Need to Follow

Instagram is no longer a social network to share just selfies and food pictures.  In fact, Instagram now has 500 million active users and has...
6 Reasons Why You Shouldn't Give up on Google+ Just Yet

6 Reasons Why You Shouldn’t Give up on Google+ Just Yet

When was the last time you were active on Google+? That must have been a long, long time ago. I don't blame you. Google's...
7 Guaranteed Ways to Boost Your Social Media Marketing in Just 30 Minutes

7 Guaranteed Ways to Boost Your Social Media Marketing in Just 30 Minutes

Social media marketing is not easy. Finding the right type of content for your audience and then determining the optimal time to post that content...
The Ultimate Guide to Twitter Moments

The Ultimate Guide to Twitter Moments: How to Create Your Own Twitter Moment &...

Twitter Moments is now open to all users on Twitter. This cool new feature allows users to string together different tweets on any topic to...
7 Social Media Tips for Better Customer Service

7 Social Media Tips for Better Customer Service

Social media has revolutionized the way that consumers interact with their favorite brands. They can ask questions or voice concerns publicly without any filter...
How to Get More Instagram Followers

7 (Insanely Simple) Growth Hacking Tactics To Get More Instagram Followers

Instagram is not just fun and engaging, but it's a great place to connect and interact with your followers. The most popular photo sharing app...
5 Research-Backed Tactics to Get More Twitter Followers

5 Research-Backed Tactics to Get More Twitter Followers

What tactics do you use to get more Twitter followers? Is there a scientific approach to getting more Twitter followers that is backed by some kind...
...