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Social Media Marketing

As a social media marketer, your work life can get a bit hectic and you can get easily overwhelmed by a multitude of tasks at hand. Which is why you need to use the right apps and tools to make your work a bit more organized.
Wondering how to make the best use of Google Tag Manager to track traffic and conversions on your website? We've got you covered. In this article, you'll learn everything you need to know about Google Tag Manager. We'll also provide step-by-step tutorials for creating two of the most essential tags in Google Tag Manager: Google Analytics and Facebook Pixel.
Ever since its launch in 2005, YouTube has been a great source for entertainment and education on just about every topic. Entrepreneurship is no exception. Regardless of where you are in your entrepreneurial journey, you're sure to find something of value in the YouTube channels featured in this article.
Social media is evolving at a rapid pace and it can be daunting for marketers and entrepreneurs alike to keep pace. This is where social media scheduling tools can help you publish content on a consistent basis and save precious time that you can then devote to more important tasks.
1 billion people are active on Instagram every month. But the question is: how do you increase your engagement rate on the platform? Here are a few tips!
On June 20, Instagram made two big announcements: the first announcement was that the app had reached a milestone of one billion users (a huge achievement considering the platform was launched as a simple photo-sharing app less than a decade ago). And the second, far more important announcement was the unveiling of IGTV (abbreviation of Instagram TV), a new complementary app/feature for watching long-form, vertical videos on Instagram.
Chatbots are all the rage these days, thanks to massive advancement in artificial intelligence (AI) and natural language processing (NLP). They are being increasingly used by businesses of all sizes to interact with their prospective and existing customers, not just in the area of customer support, but also in sales and marketing...
Reddit is a powerful social network to connect with like-minded people, discuss ideas and views, and of course, share amazing content that the community finds useful. Launched in June 2005, Reddit has over 230 million unique users and gets close to 8 billion page views in a month.
Dark social is a concept that you can no longer ignore. In this article, we'll explain what dark social is, its increasing influence on content sharing and web traffic, and finally, reveal a simple method in which to track website traffic from the most common dark social sources...
Do you have a Facebook group for your business? If not, do not wait further to leverage the power of the largest social media network in the world...
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