Who is Sandeep Mallya?
Hi there! I’m an entrepreneur and digital marketing consultant from Bangalore, India. I founded my own digital agency, Startup Cafe Digital, in 2015 to help SMBs leverage SEO, social media, and content marketing to grow their traffic and generate qualified leads for their business.
I launched 99signals in 2016 as a side project to document all the strategies, tools, and tactics that I was using to grow my small agency.
The goal was simple: to arm other entrepreneurs and bloggers with all the right information and tools they needed to launch a successful online business. Since then, 99signals has grown significantly and generates over $10,000 in side income each month.
The blog currently features 200+ in-depth articles, how-to guides, and actionable tips on a wide range of marketing topics — from SEO and content marketing to social media marketing and affiliate marketing. They are read by over 500,000 people a year.
I also host the Marketing Mantra podcast, where I’ve interviewed marketing thought leaders like Corey Haines, John Wall, Craig Campbell, Alexandra Tachalova, Brad Smith, and many others. I also write guest posts for Semrush and SEOButler, and occasionally appear on podcasts and webinars to deconstruct SEO and other online marketing topics.
My articles have been featured in leading SEO, digital marketing, and business websites and publications. Here’s a list of just a few:
Most recently, I was featured in BuzzSumo’s list of Top 100 Content Marketers and Foundation Marketing’s list of Top 100 Marketers.
Thanks for dropping by and I hope you enjoy the content on my blog.
Connect with Sandeep Mallya
You can connect with or follow me on these platforms: