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Social Media Marketing

With 700 million monthly active users, Instagram has twice as many users as Twitter. One of the main reasons behind this phenomenal growth in users has been the launch of Instagram Stories which now has 200 million daily active users, surpassing Snapchat's 161 million daily active users.
In recent years, Twitter has become a very popular platform to share thoughts, reactions, feelings, practically anything you want to share to the world. On average, there are about 6000 tweets generated every second. You read that right, every second.
Twitter Moments is now open to all users on Twitter. This cool new feature allows users to string together different tweets on any topic to tell a story and share it with the world. Twitter Moments were first launched in October...
On June 20, Instagram made two big announcements: the first announcement was that the app had reached a milestone of one billion users (a huge achievement considering the platform was launched as a simple photo-sharing app less than a decade ago). And the second, far more important announcement was the unveiling of IGTV (abbreviation of Instagram TV), a new complementary app/feature for watching long-form, vertical videos on Instagram.
Instagram is now a community of 700 million users, with the last 100 million users joining faster than ever. With millions of Instagrammers posting content every day, Instagram has started sorting posts on users' feed with an algorithm. In this article, we'll share 6 simple tactics to increase your organic reach on Instagram.
Chatbots are all the rage these days, thanks to massive advancement in artificial intelligence (AI) and natural language processing (NLP). They are being increasingly used by businesses of all sizes to interact with their prospective and existing customers, not just in the area of customer support, but also in sales and marketing...
When Snapchat was first launched in 2011, it was mostly targeted towards teens. But over the past few years, Snapchat has evolved into a powerful business app, offering a lot of opportunities for brands and marketers to reach out to a unique set of audience.
Get ahead of the competition. Share captivating snaps that will leave your fans in awe. Discover 6 amazing ways to stand out on Snapchat.
What tactics do you use to get more Twitter followers? Is there a scientific approach to getting more Twitter followers that is backed by some kind of research?  Your Twitter follower count is an important social media marketing metric. As a result, there...
With 166 million active users who, on average, open the app over 18 times a day, Snapchat has a highly engaged user base which is largely untapped by marketers. In this guide to Snapchat advertising, you'll learn how to advertise on Snapchat and create your first Snap ad using Snapchat Ad Manager.
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