In recent years, Twitter has become a very popular platform to share thoughts, reactions, feelings, practically anything you want to share to the world. On average, there are about 6000 tweets generated every second. You read that right, every second.
Buffer shared a few interesting stats on tweets per day based on the number of followers a person has:
- If you’re following 100 people, you could see 2,200 tweets per day
- If you’re following 500 people, you could see 11,000 tweets per day
- If you’re following 1,000 people, you could see 22,000 tweets per day.
With that staggering value in mind, it is no wonder that a lot of businesses have utilized Twitter for marketing purposes.
If you are a startup entrepreneur or a new blogger thinking of doing the same thing but do not have the slightest idea how to begin, this article may be of great help to you. After all, conveying a concise and direct to the point message is not easy when you are limited to 140 characters.
14 Twitter Tips for Beginners to Help You Tweet Like a Pro
If you are targeting a particular demographic, use highly used keywords, with links to pages you want them to see, in your tweets. Keywords can work magic for your cause if used correctly as it opens the gates of connection between you and your target audience.
2. Provide Due Credit
If it is due, a virtual tip of the hat to the original author is expected from you. Think about how good it feels when you are at the receiving end of that credit. Feels good, right? Spread it. Through this, you are building online connections and bridges.
3. Time Your Tweets
Like any other form of social media, Twitter has its peak times. Time your tweets when you can gain the most visibility. This way, you have a higher chance of people recognizing your Tweets, and more importantly, your handle.
4. Be Engaging
You’ve probably heard it hundreds of times, but it remains true: the key to social media success is engagement. Connecting with your mutual followers is one thing, but engaging those who are not within your circle yet can do leaps and bounds on your favor. There are a few good guides out there to help you be more engaging to your followers and non-followers alike.
5. Take Advantage of Twitter Lists
One of Twitter’s lesser known features is a user’s ability to create lists. You can customize these lists to create a group, or groups of individual users and organizations who are most relevant to your cause. Having such lists gives you a way to be more focused on users you wish to keep track of. While doing this, you can keep constant engagement on users who add the greatest value to your online presence.
6. Profile Optimization
Your Twitter homepage is the first thing users will see upon clicking or tapping your username. With that in mind, it sure does not hurt to have the profile easy on the eyes, and at the same time professional. The keys are ensuring your profile picture is appropriate, a short and accurate description of your bio, and a header image that mirrors the image you want your visitors to see.
7. Provide Pictures
The fact that Twitter allows pictures attached with your Tweets can help your cause a lot. Visual aids that are catchy, and relevant can maximize your engagement priorities. Take advantage of this feature as it can make or break your online reputation.
8. Consistency is Key
Though applicable in other aspects of life outside Twitter, being consistent in this context means keeping an active Twitter presence. Users often unfollow those who have not posted in a while, be it a personal or a professional account. Posting once a day is a safe place to start, but if you find yourself wanting to post more than that, you can try posting a different number of updates over a period of time and at the same time keeping track of how your audience reacted. Once you have identified the optimum number of ideal posts, stick to that.
9. Participate in Twitter Chat
A Twitter chat is where a group of users meet at a pre-determined time on Twitter to discuss a certain topic, using a designated hashtag for each tweet contributed. A host or moderator will pose questions to prompt responses from participants and encourage interaction among the group.
Twitter chats are great for networking with people with whom you have shared interests. Participating in Twitter chats on a regular basis allows you the opportunity to connect with influencers and thought leaders in your niche.
10. Make Every Character Count
Each tweet you post is limited to only 140 characters – sure, that is pretty few if you want to express concise ideas, but it is good to learn posting short updates. Try to keep each post as short as possible; it is better if you don’t use the allotted 140 characters. This way, your followers will not tire of your posts, and shorter posts that stick are better anyway.
11. Make Each Connection Matter
Given enough time to grow, you will gain a number of followers. Some of them might even mention, quote, or retweet your posts. While simply liking those kinds of posts is perfectly fine, it is even better if you initiate a conversation with the user. Remember, engagement is your ally. Taking that one step further each time it is due will pay off sooner or later.
12. Keep it Social
Never lose sight of the fact that above all else, Twitter is a social media platform. Yes, it is easy to get caught up with how your own account looks like to yourself, but always keep in mind that there is an entire group of people out there whose perception of you matters the most – your audience. Keep your account interactive, users can easily get tired of an account if they notice that it does nothing but service itself. Take an extra effort to focus on them and share, quote, mention, or retweet their content.
13. Be Patient
Everyone wants instant rewards. You cannot let this mindset overpower you with respect to your Twitter account. Of course, at the beginning you will not have a lot of followers, mentions, or retweets – and that is fine. You can use this time to focus on building good relationships among those people who already have a connection with you.
14. Utilize Hashtags
Hashtags did not become popular for no reason. Putting them in your feed ensures that your posts can help your discoverability. You can make this phenomenon work to your advantage.
Like any other social media platform, Twitter can be of great help to your personal or professional goals. These tips are for beginners, given time you will learn how to use this website to your best advantage. You will also learn to read the feed, so to speak. That means seeing the patterns, understanding the trends, and knowing what the hottest topic is. With those skill, you can make Twitter work for you very well.
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