This Week in Social Media: Instagram’s New Shopping App [September Week 1]

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Welcome to the social media news round up for the first week of September. In this post, you’ll find a bird’s-eye view of all the top social media marketing news stories from the first week of September.

No time to read the article? Just watch this 52-second clip to catch up with all the top social media news stories of the week.

This Week in Social Media: Top 3 News Stories of the Week

#1 Instagram is Working on its Own Shopping App

According to numerous reports, Instagram is currently working on a new app called IG Shopping which will be exclusively meant for shopping.

According to numerous reports, Instagram is currently working on a new app called IG Shopping which will be exclusively meant for shopping.

Instagram users will be able to view products from brands that follow on Instagram and then buy these products directly from the IG Shopping app.

Source: The Verge

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#2 Snapchat Adds ‘Bounce’, its Own Variation of Instagram’s ‘Boomerang’

10 Best Snapchat Accounts to Follow for Marketing Inspiration

Snapchat has launched a feature called ‘Bounce’ which is the app’s variation of Instagram’s Boomerang app.

Bounce’s functionality is essentially the same, but it gives users more control. Instead of having to loop the whole clip, Snapchat users can choose a specific start point.

Source: Social Media Today

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BONUS: 10 Best Snapchat Accounts to Follow for Marketing Inspiration

#3 Snapchat Launches New, Stylistic Versions of Spectacles

The new Snapchat Spectacles come only in black-on-black colors, and with polarized lenses, making them look much more like regular sunglasses.

Snapchat has launched two new variations of their Spectacles.

The new Spectacles come only in black-on-black colors, and with polarized lenses, making them look much more like regular sunglasses.

Source: Social Media Today

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