5 Ways to Create a Good Site Structure

Site Structure and SEO: 5 Ways to Create an SEO-friendly Site Structure

When it comes to SEO, on-page SEO factors, link building, and keyword research always take precedence over technical SEO factors such as site structure. Surprisingly, site structure is often overlooked by SEOs because they believe it has very little to do with SEO. On the contrary, having an organized site structure is incredibly important for ranking high in search engine result pages (SERPs).
6 Ways to Safeguard Your Site Against Negative SEO

Negative SEO: 6 Ways to Safeguard Your Site Against Negative SEO

Is the threat of Negative SEO real? Do we have SEOs who break the rules to ruin a site's reputation and decrease its rankings in search engine result pages (SERPs)? Sadly, yes. Negative SEO exists and it has become a legitimate danger. In this article, we'll help you understand what negative SEO is, how it works, and how you can safeguard your site against potential negative SEO attacks.
SEO Tools for Startups: 5 Best SEO Tools All Startups Should Be Using

SEO Tools for Startups: 5 Best SEO Tools All Startups Should Be Using

Investing in an SEO tool is a crucial step for an early-stage startup. Here are the 5 best SEO tools that are totally worth investing in.
Link Building for SEO - 8 Best Link Building Tools to Improve Rankings

Link Building for SEO: 8 Best Link Building Tools to Improve Rankings

Despite the changing landscape of SEO, generating high-quality backlinks for your website has never been more important. Here are the 8 best link building tools you should use to build high-quality, authoritative backlinks.
SEMrush Review

SEMrush Review: The Best Tool to Improve Your SEO and PPC

If you've been a frequent reader of this blog, then by now you'd probably know how much I love SEMrush. Despite comparing SEMrush with close competitors such as Moz and Ahrefs, I've not yet done a review of SEMrush. So I thought now is about the right time to do a review of what is perhaps my favorite marketing service.
38 Infographic Submission Sites to Promote Your Infographic (and Get Backlinks)

38 Infographic Submission Sites to Promote Your Infographic (and Get Backlinks)

Have you ever created an awesome infographic and waited for weeks for authority sites to link back to your content? I know I have! In this...
6 Reasons Why Your Organic Traffic is Declining (And How to Gain Traffic Back)

6 Reasons Why Your Organic Traffic is Declining (And How to Gain Traffic Back)

Maintaining, improving, and keeping track of your website’s organic traffic are vital tasks for us modern day marketers. After all, organic search results are...
How to Get High Quality Backlinks with Infographics (and Boost Your SEO)

How to Get High Quality Backlinks with Infographics (and Boost Your SEO)

Infographics continue to be insanely popular. In 2012, the hashtag #infographic was shared 56,765 times on Twitter. A few experts back then believed it was just a fad which would self-destruct in a couple of years. Fast forward to today, infographics are more popular and stronger than ever. According to HubSpot, infographics are "liked" and shared on social media 3X more than other any other type of content.
5 Best Keyword Research Tools to Boost Your SEO

6 Best Keyword Research Tools to Boost Your SEO

Keyword research is a fundamental part of SEO. It allows you to gauge the popularity of topics in your niche, helps you get a deeper understanding of your audience, and enhances your content to a great extent. For that reason, having a reliable keyword research tool is a must if you want to rank higher in search engine result pages (SERPs). Here are the 6 best keyword research tools that are totally worth your time!
7 On-Page SEO Techniques That Google Hates (And What You Should Do Instead)

7 On-Page SEO Techniques That Google Hates (And What You Should Do Instead)

There was a time when black hat SEO techniques such as keyword stuffing, cloaking, and spammy link building were the norm. Luckily, those days are long gone and Google tends to banish websites that practice these techniques to internet obscurity.

How to Write PPC Headlines (Like a Boss) – 9 Actionable Tips

There is a tidal wave of content on the internet, each piece trying to grab your undivided attention. In such a scenario, how do you get people to pay attention to your PPC ads? It's simple - you create headlines that make it hard for them to resist clicking on your PPC ads!
Serpstat Review: The Ultimate SEO & PPC Tool for Bloggers

Serpstat Review: The Ultimate SEO & PPC Tool for Bloggers

Serpstat Review - How does the tool hold up against SEO veterans such as Moz, SEMrush, and Ahrefs? Find out in our comprehensive review of Serpstat.
SEO Tools Showdown: SEMrush vs Ahrefs vs Moz Pro vs SpyFu

SEO Tools Showdown: SEMrush vs Ahrefs vs Moz Pro vs SpyFu

Give a quick Google search on the terms 'Best SEO Tools' and you are bound to get articles featuring one or all of these tools - SEMrush, Ahrefs, Moz Pro, and SpyFu. In this article, we'll put each of these tools under the microscope and help you decide whether it's worth investing in them.
12 of the Best Chrome Extensions for SEO

12 of the Best Chrome Extensions for SEO

The Google Chrome web store offers a variety of different SEO tools that can help you with your SEO efforts with just one click. In this article, we'll share 12 of the best SEO Chrome extensions which you need to add to your web browser right away.
How to Rank in Google's Featured Snippets (aka Position 0 on Google)

How to Rank in Google’s Featured Snippets (aka Position 0 on Google)

In this article, I'll explain what a featured snippet is and more importantly, share some techniques on how you can get your content up there.
7 SEO Tools That Will Rock 2017: Ahrefs, SEMrush, Raven Tools, Serpstat, Buzzsumo, Ninja Outreach, Moz

7 SEO Tools That Will Rock 2017

I'm no stranger to SEO tools, having tried countless number of tools in the past few years. Since I deal with numerous clients with...
10 Technical SEO Tips To Instantly Boost Your Site's Rankings

10 Technical SEO Tips To Instantly Boost Your Site’s Rankings (Updated)

Technical SEO is that aspect of SEO that baffles even the most seasoned SEO experts. Identifying technical issues and fixing those issues promptly can really...

How to Speed Up Your Website (8 Actionable Tips)

Have you ever abandoned a website because it was taking too long to load? I know I have. Sadly, Leo Tolstoy's famous quote "The two most powerful...
13 Powerful Ways to Get High Quality Backlinks (Updated)

13 Proven Ways to Get High Quality Backlinks [Refreshed for 2017]

Getting backlinks for your website still remains one of the key factors in improving your site's rankings on search engines. Yet we often rely on...
Best SEO Articles

7 Best SEO Articles of the Month [November 2016]

Welcome to yet another edition of our monthly roundup of Best SEO Articles from around the web. From Google AMP project to SEO for small businesses,...
Everything you need to know about how Google's mobile first index is going to impact your site & what you can do to ensure you're ready for this change.

Google’s Mobile First Index: Here’s What You Need to Know

A few days ago, Gary Illyes of Google made an announcement about Google experimenting with mobile first index at Pubcon. Ever since that, there has...
Serpstat Exclusive 'Black Friday' Deal: An Offer You Just Can't Refuse

Serpstat Exclusive ‘Black Friday’ Deal: An Offer You Just Can’t Refuse

It's Black Friday and one of our favorite SEO tools, Serpstat, has an offer you just cannot refuse. If you're in search of a...
Essential Link Building Tools

5 Essential Link Building Tools Every Marketer Should Use

Earlier this year during a live Q&A session, Andrey Lipattsev, the Search Quality Senior Strategist at Google Ireland, was asked about Google’s top three...
7 Best SEO Articles of the Month [October 2016]

7 Best SEO Articles of the Month [October 2016]

With tons of articles published on SEO every day, it isn’t always easy to separate the best content from the cheap clickbait content that's swarming...
How to Understand if Your SEO Rank Brings You Call Conversions: Ringostat & Serpstat

How to Understand if Your SEO Rank Brings You Call Conversions

Julia Holovko, CMO at Ringostat and Eleonora Zolotaryova, Content Marketer at Serpstat will describe the smart ways to approach your SEO campaign and share...
Google's Latest Update: Is Google Prioritizing Mobile Over Desktop?

Google’s Latest Update: Is Google Prioritizing Mobile Over Desktop?

Google is splitting its index of search results into separate versions for mobile and desktop, according to Search Engine Journal. The change is expected...
Best SEO Tools: 10 SEO Tools You Should Be Using

Best SEO Tools: 10 SEO Tools to Supercharge Your Marketing

The world of SEO is complex. Luckily, there are several tools out there that enable us to work smarter and faster with SEO. In this article,...
5 Iron-clad Ways to Make Your Site Penguin 4.0 Safe

5 Iron-clad Ways to Make Your Site Penguin 4.0 Safe

A few days ago, Google officially announced that they had updated their Penguin algorithm to version 4.0. Google Penguin was first introduced by Google back in...
The 2016 Guide to Free SEO/SEM Training Courses Online

The 2016 Guide to Free SEO/SEM Training Courses Online

According to a LinkedIn survey, the fourth ranked hot skill this year is SEO/SEM. Specialists in this area are also paid more handsomely. Labor-market analysis...
John Mueller, a Google Webmaster Trends Analyst, confirmed today that Friday's update was not related to the Penguin algorithm.

How to Make Google Love Your Blog (Through Backlink Analysis)

In this article, Alina Yang from Serpstat explores link profile analysis for blogs, news sites, and web portals, and how you can systematize this process...
15 Practical On-Page SEO Tips to Turbo-Charge Your Traffic

15 On-Page SEO Techniques to Increase Organic Traffic [Refreshed for 2017]

On-Page SEO is perhaps the most critical part of improving your site's search traffic. Over the past few years, Google has released several algorithm updates (Penguin,...
Pro Tips: How to Create and Deploy Your Content Plan with High Conversion

Pro Tips: How to Create and Deploy Your Content Plan with High Conversion

If you are following SEO news then you have seen “content is a king” statements reiterated million times. But the fact remains. Findings of...
6 Powerful Ways You Can Use SEMrush to Crush Your Competition

6 Powerful Ways You Can Use SEMrush to Crush Your Competition

SEMrush is a must-have tool in your SEO toolkit if you're serious about increasing organic traffic for your website. What started as a simple keyword research...
5 Effective Ways to Improve Your Website's Domain Authority

5 Proven Ways to Increase Domain Authority of Your Website (and Improve Your Rankings)

Domain Authority (DA) is an important website metric for SEO. It is a score (on a scale of 100) developed by Moz which predicts how well a website will rank on search engines.
5 Best SEO Tools That Will Skyrocket Your Rankings

5 Best SEO Tools That Will Skyrocket Your Rankings

Top 5 powerful and efficient SEO tools that can exponentially increase the traffic of your website .
SEMrush vs Moz: A comparison review of two of the most popular SEO tools and see how they compete against each other on features, ease-of-use, and pricing.

SEMrush vs MOZ: Which is the Best SEO Tool?

For about 8 months after starting Startup Cafe (my agency business), I thought I could get away with using free SEO tools to advance...

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